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Pierre Cardin

Ribbed Throw

Texture you can almost feel through the screen.

A quiet, tactile product film for a Pierre Cardin ribbed throw. Firelight, dusk through tall windows, and a camera that slows down to linger on every rib of the knit.

A single hand brushes the surface. That’s the whole pitch — and it works.

Production details

Client
Pierre Cardin
Discipline
CGI
Runtime
0:12
Aspect
9:16
Discipline
Product visualisation · Texture study
Format
Vertical 9:16 product film
Craft
Interior set, fabric simulation, price super

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